In today’s internet age where car buyers turn to websites to find the ride they need, traditional marketing is no longer enough. To thrive in the automotive industry, you need to harness the power of online marketing. This will let you keep up with the trend and be where most of your customers can be […]
Moving from traditional to digital marketing can be quite a challenge, especially in the world of auto dealerships. Gone are the days when salesmen ruled the roost when it comes to selling cars. Today, the internet is the first place many people visit when they’re in the market for a new or used vehicle. Car […]
More car buyers are now shopping on the go. This means that they search for cars and dealerships using their smartphones or laptops whenever and wherever they want. Given this fact, dealerships must be able to cater to this market by creating a strong automotive online marketing strategy.
A local business listing is an essential part of any social marketing campaign, and automotive dealerships are not exempt from this. A local listing, otherwise known as an online profile that informs potential customers about your dealership, is essential in increasing the online presence of your company. Aside from Google+ Local, there are other websites […]
Car shoppers are becoming increasingly demanding in today’s consumer market. They know what they want and they won’t settle for less than what they deserve. Since they don’t easily believe what car dealerships say about their products and services, it makes it even more challenging for auto dealerships to market themselves. This makes it essential […]
PPC marketing is an intelligent way to instantly promote the vehicles you offer to various markets online. This type of marketing tactic is also important for your business since car buyers nowadays tend to conduct searches online before actually making a visit to an auto dealership.
You may not know it, but adwords remarketing is one of the most brilliant marketing tools you can use to improve both brand recognition and sales for your auto dealership. Simply put, adwords remarketing is a unique tool that allows you to show your ads to online viewers who have already visited your website or […]
Now more than ever, search engine optimization has become an important tool in marketing for any business. For an automotive dealership, SEO is exactly what should be employed to generate interest from prospective customers, gain brand recognition, and even drive up your vehicle sales. With SEO, you can start a marketing campaign and actually measure […]
For every auto dealer, SEO has become a very important marketing tool in recent years. After all, you design and invest in your website with the hope of generating online traffic for your brand. At the same time, you also hope that this traffic will convert into more vehicle sales. When done right, auto dealer […]
The function of social media has swiftly evolved from simply being an online medium to get in touch with family, friends, and acquaintances into a lean, mean, marketing machine. Businesses have been quick to see its value for what it’s truly worth, and in return, they have been reaping the benefits of successfully utilizing social […]